Fight fans will want to circle the weekend of July 5th on their calendars.
The UFC announced today plans for their third annual international fight week which begins July 1st (Canada’s birthday) and wraps up July 6th. Sandwiched inside the week long festivities are two fight cards- UFC 175; and the Ultimate Fighter 19: Penn vs Edgar Finale.
The UFC Fan Expo will return, featuring fan-friendly activities and interactions with UFC fighters and personalities. Various locations in Las Vegas will feature UFC themes and activities. Concerts, even a pool party, replete with UFC octagon girls are secheduled.
Welcome back to The Crossfire.
Appearances, activities and on-sale dates will be announced in the coming weeks.
“Two of the world’s most recognizable brands, UFC and Las Vegas, have developed a strong and successful partnership that delivers unrivaled excitement to millions of loyal fans around the world,” Rossi Ralenkotter, president/CEO of the Las Vegas Convention and Visitors Authority said. “UFC International Fight Week provides fans with unprecedented access to UFC stars and no destination matches the passion and energy like Las Vegas.”
VIP packages are available that offer behind-the-scenes access to the official weigh-ins, backstage tours, meet-and-greets and autograph signings with top UFC stars, Q&A sessions, and photo opportunities, access to an in-arena VIP party room, a chance to hold the championship belt inside the Octagon.
UFC Fight Club members will enjoy VIP access at select events, 10% off discount offer on UFC Fan Expo tickets, The Ultimate Fighter 19 Finale and UFC 175 pre-sale offers and more.
The City of Toronto would do well to closely monitor these kinds of events. Las Vegas may be the fight capital of the world, but Toronto could attract similiar events much with a little spit and polish in the marketing department. According to the company, 80+ hosted events generated more than $146 million USD in economic impact.
UPDATED: Pricing on the July 5th – July 6th UFC Fan Expo has been released. Tickets are going for $45 USD for July 5th and $40 USD for July 6th. A two-day pass is $60 USD. Prices will be more at the door. Ticket prices for the Ultimate Fighter 19 Finale will be released later.
More information on UFC International Fight Week can be found here.