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MMA Crossfire – Irish eyes smile on FOX Sports One UFC Fight Night Boston numbers

Somewhere, Conor McGregor is smiling.

The numbers are in, and they support his UFC Fight Night Boston pre-amble bravado.

According to Nielsen, UFN: 59 is the most watched MMA event on cable since 2009 at over 3.1 million peak viewers.

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It was the #1 show on cable and the #2 non-NFL program on television, amoung demographics of Males 18-34, Males 18-49, and Males 25-54.

Viewers peaked in the final quarter-hour (12:00AM ET-12:15AM ET) with 3.162 million viewers.

Despite the big NFL conference championship games, it was FOX Sports 1’s third most watched Sunday, averaging 522,000 viewers from 6:00AM ET to 3:00AM ET.

The prelims averaged 908,000 viewers, making it the second most-watched non-PPV prelims in FOX Sports 1 history, despite competition with the NFL’s AFC championship game. It peaked in the final quarter-hour (9:45PM ET – 10:00PM ET) with 1.486 million watchers.

And after the fights, FOX Sports Live averaged 1.167 million viewers from 12:15AM ET to 1:00AM ET, making it the most-watched Sunday post-amble edition of all-time.

Finally, UFN 59 gave FOX Sports GO its largest authenticated UFC audience ever, by over 59% in total unique visitors.

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Kenai is a former Postmedia Network online news and sports editor. He is the Editor-in-Chief for MMA Crossfire.

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