UnitedLex taps Olympic gold medalist Kayla Harrison as its global brand ambassador
“Kayla truly inspires us with her integrity, self-confidence, and commitment to excellence in all she does,” UnitedLex CEO Dan Reed said in a press release. “She has achieved the highest level of success in her judo career, and has used her discipline and expertise to blaze new trails.”
Harrison, 28, is the author of “Fighting Back,” an important biography and sexual abuse educational resource book and competes in the Professional Fighters League (PFL). She defeated Jozette Cotton (8-2-0) by TKO at PFL 6 in Atlantic City, wearing the UnitedLex shield logo in the cage.
— #PFLmma (@ProFightLeague) August 17, 2018
“I am excited to work with a company like UnitedLex,” Harrison added. “I approach my life the same way UnitedLex approaches business: Be unconventional and be disruptive, but support those around you. UnitedLex’s relentlessly innovative response to challenges in the business world aligns perfectly with the way I respond to challenges in my own life,” she said.
Harrison’s work creating the Fearless, Foundation, which promotes sexual abuse awareness and education. , combined with her success in martial arts made her an ideal business partner.
“Kayla is a role model for young people who aspire to greatness and need to find the courage to go against the grain,” Cortney Nathanson, vice president of UnitedLex global marketing. “She embodies the unique type of individual we want to represent our brand.”