In a nod to strengthening its North American markets, Asian promotion ONE Championship added American David Levy to its board of directors.
Levy will serve as the lead director in charge of development and execution of ONE’s North American operations. He is a former president of Turner where he resided for over 30 years. His experience of managing its portfolio of programming should prove valuable in his new role.
“David is an industry pioneer who helped redefine how millions of people enjoy sports and entertainment programming,” ONE founder, chairman and CEO of Group ONE Chatri Sityodtong said in a press release. “He is the perfect addition to our board with his proven track record of working with the largest sports leagues in the world, putting together innovative rights packages that create value for broadcast partners, corporate sponsors, athletes, and fans, and deep understanding of how to deliver engaging content across digital platforms to capture a younger, on-the-move generation. We look forward to working with David as we accelerate our strategy to bring our popular martial arts and gaming content to the U.S. and other international markets.”
“ONE has built a remarkable content platform around its martial arts and esports businesses that is captivating global audiences, especially younger, tech-savvy viewers and fans,” Levy added. In just 10 years, the Company has achieved a level of worldwide popularity that took other sports franchises many decades to build, and I am honored to join the Board at this exciting time in its history. ONE has an incredibly talented and visionary Board and management team, and I believe my complementary experiences and relationships will enable us to capture the significant opportunities that lie ahead as the demand for live sports and creative programming reaches new heights across traditional and digital channels.”
Financial details were not disclosed.